AFFORDABLE SEO SERVICES FOR LOCAL BUSINESSES
You may or may not be familiar with SEO or Search Engine Optimization. Or maybe you just don’t care about SEO. If you are reading this information, you are perhaps looking for affordable SEO services for local small businesses. Do you want to improve the rankings of your business on Google? Good, read on. We’ll answer your question below.
First, here are a few stats that show the importance of local search: By 2023, local search is 46% of all searches. No less than 70% of people use the internet at least once a month (well, that’s an understatement) to find a local business. So, showing up in the search results on page #1 of Google increases your chances to make more sales. Why? Because 90% of all people don’t go past page 1 of the Google Search results when searching for you or your business. Google research indicates that 88% of consumers who searched for a local business will visit that business within 24 hours and 28% of these local searches result in a purchase.
WHAT DO YOU KNOW ABOUT SEO?
Let’s go back in time: In a survey by Fractl in December 2019, 394 business owners were questioned about their familiarity with SEO. 9.9% of business owners responded that they were not at all familiar with SEO, 14.2% responded with vaguely familiar, 20.8% responded with somewhat familiar, 29.4% said mostly familiar and 25.6% responded with very familiar. Another question the surveyed business owners replied to was this: How important is SEO to the health of your business? Less than 20% of business owners replied that SEO was “very important”, and a little over 26% said that SEO isn’t critical to their business (not at all (11.3%) and slightly (15%). 55% of business owners were in the middle, they believe that SEO is important although they weren’t quite certain how important. So, many business owners lack basic knowledge about SEO. That’s ok, nothing to be ashamed of, SEO is not a simple task. What is not ok, is that many business owners miss out on the opportunities that SEO provides to grow their businesses, attract more clients/customers and make more sales. Think about this: organic search traffic converts 10-13 times better than paid traffic.
WHERE TO FIND AFFORDABLE SEO SERVICES FOR LOCAL BUSINESSES
It will not come as a surprise that you will find agencies that offer affordable SEO services for local businesses when you search on Google. As with any service that is being offered, there is a huge number of companies that compete for your business. So, how do you make your choice? Well, if you contact one or more agencies, make sure that, when you speak to them, they don’t stifle you with technical mumbo-jumbo. There is one thing that matters: the results that they produce for their clients. Ask for examples of their work. If you seriously want to hire an agency or a consultant to improve the rankings of your website, please be prepared to have a long-term view mindset. SEO is not hiring someone that has a magic wand that will rank your website overnight. It doesn’t work that way. It takes time and serious work from the consultant or the agency that you hire. How long? Anywhere between 2 weeks and 3 months. Why? Because ranking a website takes a lot of hard work to do it properly and produce long-lasting results. Please know that nobody(!) can give you a guarantee that your website will rank on page #1 in Google!! Only Google and Google only (or indeed any search engine) decides if a website will rank and where it will rank.
WHAT SEO SERVICES DOES DIGITAL OPTIMIZATION LAB OFFER?
To cut a long story short: we offer the Full Monty when it comes to improving the rankings of your website. The whole shabang. Oh, and, by the way, we provide these services as long as you speak English or Dutch. We’ll work with you regardless of where your business is located. We use online communication platforms like Zoom to talk with you so we can see and hear each other loud and clear. Check out our portfolio page for examples of our work. And have a look at the description of our SEO services on this page. Your next step? Click the button below to schedule a free 20-minute discovery session.